You can use any of the 6 included jQuery effects to show the content, it can be on mouse hover or on click, with 3 different transitions : fade, slide or toggle. There's also an option to show the footer when the page loads and hide it after a delay. This option can be disabled.
On the right, there's a set of social icons showing a simple tooltip on mouse hover. You can add your owns and link to your social networks profiles if you wish.
There is also a full set of typography examples included to help you using this footer. Many elements are styled and ready to be used like headers, lists, paragraphs with icons or borders, this dark box, tables and images ! All of these elements are styled in the CSS, you just have to use the corresponding class in your HTML and this footer comes with a lot of examples ready for the copy and paste if you're not familiar enough with HTML / CSS.